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Google Decides To Stop Selling Nexus One Online

Google Decides To Stop Selling Nexus One Online
Five months after it started selling Nexus One through its online store, either Google has now realized that this is probably not the best way for distribution of its smartphone or the smartphone is not selling at all. So, Google just made an announcement that it will now not sell Nexus One on its web store. No, Google is not leaving the Nexus One, but will just make use of other ways to distribute the phone. You know? The way Apple is selling the iPhone or any other Android phones which are being release through mobile carrier retailing.

The Official Google Blog says:

"While the global adoption of the Android platform has exceeded our expectations, the web store has not. It’s remained a niche channel for early adopters, but it’s clear that many customers like a hands-on experience before buying a phone, and they also want a wide range of service plans to chose from."

With this, Google is now implementing the following changes:

More retail availability : As they make Nexus One available in more countries they will follow the same model they have adopted in Europe, where they are working with partners to offer Nexus One to consumers through existing retail channels. They will shift to a similar model globally.

From retail to viewing : Once they have increased the availability of Nexus One devices in stores, they will stop selling handsets through the web store, and will instead use it as an online store window for showing a variety of Android phones available globally

Will this encourage mobile carriers to get the Nexus One now? Well it's the time who will decide.

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