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2011 - The Year of Mobile SEO

2011 - The Year of Mobile SEO
A very happy new year everyone, and welcome to the year of mobile search engine optimization! I’ll pause for a moment to let my mobile colleagues stop laughing, for the year of mobile SEO has basically been an industry joke since the year 2005. Do you know that Mr. O’Reilly declared 2005 as the “year of local mobile search”?

Well, almost six years have passed, but the reality is that mobile search is still growing at a rate faster than PC search. But the problem is that no one seems to know how to take advantage of this rapid growth.

On the other hand, Mr. Rand Fishkin has predicted that the local mobile search will have an almost negligible effect on SEO in 2011. Nevertheless, here are two vital tactics that can primarily help you get more qualified and relevant mobile traffic:

1.First and foremost, never ever ignore mobile keywords and key phrases: The fact is that if you are currently not incorporating these keywords in your SEO online marketing campaigns, you are basically ignoring nearly 10% of Google’s total query volume.

2.Lastly, always make sure that you present your mobile users with mobile formatted content: Recent research has proven that mobile users prefer mobile content and this in turn could boost your site ranking and quality score.

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