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Google Offers more Transparency and Control over Location

Google has always focused on providing their users with more relevant results. Location is one key factor that they have been using to customize the way we find information.

Now, they have moved the location settings to the page result’s left panel. That will be seen easily and we can also control our preferences. Though there is nothing new in the search relevant results but it will be easier for us to see the location and make any changes as per our choices.

Google is doing their best to detect the most useful location automatically but sometimes, we do not get the right results and we would want to change the whole setting. We may also want to change the location to explore another area for more relevant information. The location that we can set can be as specific as an entire nation or a particular zip code, but it will lead us to more relevant search results.

To see the setting, just click on “View Customizations”, which can be seen on the result page and if you want to modify them, click on the “Change Location”, which is next to a variety of search results.

This latest interface will be made available soon in more than 40 languages. They are not changing anything about how the location info can be used to improve search so, that doesn’t change their existing privacy policies.

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