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Google Changes Search Algorithm to Combat Content Farming

Google is probably making one of its biggest moves of the year to ensure that its search results do not contain low quality articles from content farms. Google has announced that it will be making a big adjustment in terms of search algorithms so as to reduce the rankings of these low quality sites. Its aim is to provide high ranking for those sites that contain original information and content, and even those sites that contain detailed reports, research and analysis. These changes will reportedly impact nearly 11.8% of the search queries it receives. However, Google does not specifically say that content farms are the main target, but it does mention that it will be penalizing all the low quality sites. Low quality sites can be defined as any site that provides low value information to users, or sites that copy content from other sites, and sites that are not at all useful. However, Google has also specifically referred to such low quality sites as content farms in the past. Nearly a...

Google’s War against Paid Links continues

As recently as last week, it was J.C. Penny who was making headlines for falling drastically in Google’s rankings for nearly every area from curtains to area rugs. It turned out that the retail site had a number of suspicious looking links pointing towards it and that could all be traced back to a paid link network, which intended to manipulate the ranking algorithms set by Google. In order to protect their unpaid search goal, Google provides some of the most relevant results for browsers. This is why Google has begun hunting down these types of manipulations and knocks down the rankings of the sites belonging to the guilty parties. After the J.C. Penney case, then came the Forbes.com case. Forbes ran afoul in Google’s eyes with regards to the guidelines. Forbes was found to be selling links on their site in order to manipulate the PageRanks. Now, in a recent announcement, it was found that Overstock.com also has lost out on rankings for using other types of links that Google views as ...

Google News helps firms with SEO

Businesses that are looking to improve the Search Engine Optimization (SEO) campaigns should strive to get accepted into Google News, which is a great way of increasing click through rates. Horst Jopen of Econsultancy says that producing great and unique content for a website and based on this content being able to get yourself to ranking on Google News is a great way to generate traffic to your web pages. What’s more, he also suggests that businesses should regularly update their website with the latest updates and news, as Google is constantly on the lookout for fresh and relevant content and stories. Very recently, Sam Tilston, the CEO of Awesome Resources said that almost every company and business is willing to speng large sums of money on improving their SEO campaigns. However, Mr. Horst Jopen also added that news on a website can help businesses get increased click through rates, thus generating more traffic for them. One of the first things that Google tracks is whether a site ...

Want to Win $5,000? Enter Google’s Latest Competition

If you are great at creating infographics, then Google’s latest contest should interest you! Google has recently announced that it will be offering $5,000 to the winner of its Data Viz Challenge, which is basically a contest to find the best person who can offer the best visualization of data about where exactly your tax money goes. The contest was announced today and is largely based on a website called www.whatwepayfor.com, which was started by Andrew Johnson and Lewis Garcia, two developers. Impressed with this website, Google’s staff came up with an idea of having their own “interactive data visualization” or simply, infographics. However, infographics does have its own set of limitations. So, taking up this challenge, Google has teamed up with Eyebeam, a non-profit art and technology center. Those who are interested can participate in this competition.

Google has a New Navigation Tool Bar

Trustworthy reports have shown that Google has rolled out a new navigation bar to the public after nearly 6 months of rigorous testing. This navigation bar could help improve the overall efficiency of the news content marketing services, as it helps to move relevant articles higher up in the search engine rankings, which in turn leads to increased traffic, increased sales and increased effectiveness of the search engine optimization techniques. This navigation bar is shorter than the one before and has more graphics and color in its interface. It also helps to efficiently remove clutter by grouping all the extra links in a menu. The bar has reportedly been inspire by Google Chrome and also helps by removing link underlining and replaces it with a colored bar that allows for more spacing between the links. What’s more, the site also boasts of having an extra gear icon that provides more options and preferences for the user accounts. Google has tested the new navigation top bar last week...

Chrome Beta 10: Delivering the Best

The new Chrome Beta Version 10 released by Google includes a wide variety of features like hardware-accelerated video, which has the capacity to cut the overall CPU usage by as much as 80% when running on full screen. Yes, Google has recently released its latest Beta version of Chrome, and I’m telling you guys – this version comes with some of the most dynamic features ever! It is said that Chrome’s version 10 now runs scripts at least 66% faster than any previous version. This new version also has features like hardware-accelerated videos which can cut your overall CPU usage by nearly 80% when running on full screen. This in turn helps to assist in overall performance as well as in extending your battery life. And what’s even more interesting is the settings interface that now appears as a tab instead of a dialog box. This comes with a search box as well, in case you do not find a particular option, then all you have to do is enter a related keyword and it will display anything relate...