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The latest social search updates by Google and Bing have generated a lot of interest from their users in the last few months. Instead of separating the search results from social networks like Facebook and Twitter from the other organic search results; both these search engines have now started combining both the social context and the organic results in their search engine results pages. Google and Bing have both declared that for some kinds of searches, the social updates would help to boost the rankings of the results on the search engine results pages, more so than the regular results. This goes a long way in confirming that social media and search engines are combining, resulting in the increased importance of social media marketing for businesses. But, how are these changes beneficial? Firstly, both the search engines have moved away from simply showing tweets and have sectioned off a “Liked Results” tab in their search engine result pages. Secondly, search engines have now start...

Old blog posts and archives can sometimes get very embarrassing. At the same time, cleaning up and improving your search engine reputation can be really difficult. As we all know, Google will remove a particular search result from it results list only if it can be proved that the web page is being used for some kind of theft. Online reputation management services are offered by various companies. They aid you in detecting and downplaying the embarrassing search result pages by using a software algorithm used by all the major search engines. However, it becomes really difficult for private individuals to do the same. Unless you're able to prove that a web page is posing a threat to your personal security, removing search terms altogether is almost impossible. For established journalist types, it is easy to add bulk to their Google queues. It just gets difficult for those without media pillows. But, worry not! Here are a few tricks that can help you in manipulating the search engine ...

You will now find suggested Twitter accounts displayed on Microsoft’s Bing search engine. This account will allow users of its social search engine to subscribe or follow in the Twitter parlance based on the search queries made. To choose the account suggestion, Bing gives more value to a wide range of factors about its author like popularity, influence and the knowledge about the theme in question. Twitter is growing fast with more than 140 million accounts and to find interesting people to follow can be a hard effort. With the people recommendation from Bing’s Social, you will now be able to discover relevant and interested Twitter users based on the searches. If someone is searching for a celebrity, Bing might suggest the star’s official Twitter account, while if you search for a product, the suggestion will be for the manufacturer’s account and of the professionals. Bing is increasing its capability in the popular area of social search. The search engines are trying hard to help th...

If you remember in the earlier blog, we have mentioned about how you can make calls from your Gmail account now. The fact is that people out there are making these calls, and they are making it big!. What Google Wave and Google Buzz couldn’t do, this new feature has made up for in more ways than one! Google has received a big victory when a million calls were placed from Gmail on the first day itself. Now, the search giant seems very pleased with the figure rising. This service allow the users to make free calls to the US, Canada and calls to other international regions come very cheap. Here, Gmail is used as an interface and it can integrate optionally with Google Voice to receive calls. In US, a number of calls were made when this new feature was activated initially. This rise has indicated that a sizable number of Gmail users have given it at least a try. Some people have appreciated the efforts made by Google. They have shown their delight over the ease of use and the affordability...

Google has been on Facebook’s tail to take on the social media platform. However, they still have no luck. Now, they are planning on pushing for social gaming as a major part of their efforts. Google is said to be discussing with several major players to port or develop games over to their emerging platform. After a series of social networking ventures, Google has finally come up with Google Me, a new social networking site, which is posing a treat to Facebook’s dominance in the social networking work. Considering the track record of numerous trail and failures of their social media, Google cannot afford another failure or they must accept, social media is not their cup of tea. Google has taken to creating games to differentiate themselves. Facebook is also popular for their social games but it wasn’t built around them. Google has invested millions of dollar in social gaming powerhouse, Zynga but the confirmation is yet to come from either company.