Google Ranking SEO | Google SEO Optimization Services

Search Engine Optimization has now become so valuable that experts are claiming that every online business employee should receive some kind of basing training in SEO. Many SEO experts have been saying that for an online business to really be careful, it is important for every employee to possess certain SEO skill sets. Basic SEO knowledge will benefit all team members of any online business right from the bloggers and content writers to the IT team as well as the management. It is believed that many online businesses are missing out on opportunities by not educating their staff about the importance of SEO to a company’s turnover. Every group should be trained on the importance of search and how it can affect the revenue of a company. Once employees start recognizing the role that SEO plays in driving traffic to a site and in bringing in more leads and sales, then SEO activities will start becoming a priority. What with the competition for more attention growing by the hour, many onl...

Recent reports suggest that marketers are not carrying out search engine optimization for maximizing traffic from Yahoo and Bing users. Both Microsoft and Yahoo have offered notice on the need of optimizing sites for the above mentioned search engines. The search engine alliance of both Microsoft and Yahoo has been going in full swing for almost a month now. Nearly 47 per cent of publishers do not receive as much traffic from Yahoo and Bing as they should. Only a mere 23.58 per cent of search traffic from Bing is seen on an average. These figures indicate a lot of missed opportunities. Microsoft and Yahoo together form only one third of the search engine market that is around 30.6 per cent. If sites start getting optimized for Bing, the online traffic would increase by around 9.40 per cent on an average. This could mean a great deal of improvement in the search market. Around 46.55 per cent, that is almost half of the marketers do not optimize their site for Yahoo and Bing. Some publis...

Google has set itself on a mission to make its display ads more interesting. The search giant still has high hopes of bringing its display ad business to the next level. Google has said that in the next five years, the display ads will be more social, which means people will be able to put comments and share it with friends on social networks or even subscribe to them. Users will be able to sign up to receive notifications when there are similar ads available to watch. 50% of the display ad campaign will have video ads where the advertisers will pay based on the number of times it is viewed and another 50% of ads will use real time bidding technology. Google has also demonstrated various new technologies alongside which includes new video ad formats for its YouTube service, called “TrueView”. The YouTube ad formats will be launched later this year and it will give viewers the option to skip the ad if they are not interested to watch it or choose from the multiple ads displayed and watc...

When Google changes something, it brings chills down the spine in most SEO experts. They hate it when Google starts acting smart. The new feature, Google Instant, has become an instant debate with many search engine marketers. This has changed the total aspect of search results. Google Instant means no one will be able to see the same web and it has made optimizing a site almost next to impossible. We don’t know whether this has finally killed SEO, but definitely it has changed a lot of rules again. It marks one of the biggest changes in years to Google’s search engine technology. But, Google does keep changing on and on. Don’t they? And every time they do, they send every SE marketers on their toes on how they can perfect it before others do. So, why the big fuss over this new feature. If SEO experts have been surviving a major sea of changes that Google inflicted before, why not now. Bottom line, SEO is not dead. It’s still alive and trying to outsmart Google once again.