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Showing posts with the label search algorithms

Google works on Search algorithms to stay ahead

If you think that Google’s winning Internet-browsing formula is complete and Google cannot come up with anything new, then perhaps you should give that another thought! Nothing could be further from the truth. Software engineers at Google have been diligently refining its search algorithms so that by the end of the day, it ends differently from when it started. Many Google teams have tested more than 6,000 changes to the search engine in 2010 itself, with nearly 500 of them passing the test and moving on to become permanent. Google has made so many changes to its search engine that it has now become second nature to them. Today, Google has managed to root out all the low quality websites and is only keen on promoting quality sites. Google’s search algorithms are tweaked at least twice in a day. Google is looking to move quickly and to make big changes. But on the other hand, Google also does not want people to say that they don’t recognize these changes. In February, Google took the st...

Google Changes Search Algorithm to Combat Content Farming

Google is probably making one of its biggest moves of the year to ensure that its search results do not contain low quality articles from content farms. Google has announced that it will be making a big adjustment in terms of search algorithms so as to reduce the rankings of these low quality sites. Its aim is to provide high ranking for those sites that contain original information and content, and even those sites that contain detailed reports, research and analysis. These changes will reportedly impact nearly 11.8% of the search queries it receives. However, Google does not specifically say that content farms are the main target, but it does mention that it will be penalizing all the low quality sites. Low quality sites can be defined as any site that provides low value information to users, or sites that copy content from other sites, and sites that are not at all useful. However, Google has also specifically referred to such low quality sites as content farms in the past. Nearly a...