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Anuvatech - SEO, Search Engine Optimization Services

Anuvatech - Professional SEO Company
Search Engine Optimization Services
SEO is short of Search Engine Optimization.

The term is used to describe the marketing technique of preparing a website to enhance its chances of being ranked in the top results of a search engine once a relevant search is undertaken.

Over the years, Search Engine Optimization (SEO) has become need for more and more business.

With the new development tools like Java, Flash which are heavy on images there needs to something for the search engines to read on. If search engines can’t read on the content, it won’t be indexed and if not indexed it won’t be found when people search on different search engines.
This article will brief about what Seo is, its mechanism and some methods on how to optimize the website.

What is SEO?

SEO is a way of analyzing your site and modifying it to allow search engines to read and index it more easily. It is all about maintaining and building websites that get ranked highly on the major search engines.

Broadly speaking, SEO (Search Engine Optimization) is the science and art of designing a Web site and its content in such a way as to give each Web site page the best chance of being listed and highly ranked by search engines. Like a science, specific known design techniques can be used by Web designers to improve a search engine’s ability to “read” the content of a Web site and its pages.

The “look and feel” of a Web site can be critical, and a balance must sometimes be struck between the artistic qualities of the Web site and its adherence to search engine requirements.

Many “artistic” design elements actually interfere with a search engine from reading a site. For example, a popular design element used today using Flash, is invisible to search engines. If your Web site is created with Flash, you can’t expect it to be noticed by search engines for the simple reason that Flash is not textual content, and search engines feed off of content, not graphics, photographs, or Flash movies. It is important to know that any words contained within a Flash move, photograph, or graphic are invisible to search engines.